MFW: JORDANLUCA

Of all catastrophic global phenomenons, which one will be our downfall? How do you dress for the Armageddon? JORDANLUCA's FW23 collection examines the uncertain times we live in with the introduction of the 'bulldog' shoulder; creating a hunched but not defeated silhouette — illustrating moving forward.

Forward movement is a reoccurring motif, visible on everything from the skirts, dresses to the cowboy boots. Turtlenecks have small squares printed on them, representing phone screens. The humble hoodie is designed inside out and printed with digital fairies. Military camouflage is re-envisioned in pink to convey optimism.

The FW23 collection also marks the first collaboration between Lonsdale and JORDANLUCA, presenting redesigned and reworked archived prints and items.