PFW: BALMAIN SS24

Channeling Pierre Balmain's architectural expertise of sculputral shapes and precise tailoring, the Balmain team focused on the strongest elements from the house's designs from the late 40s and early 50s. Polka dots weave themselves through the SS24 collection, while the rose is at its centre.

Timeless femininity is shown in multiple forms, from colourful prints, to single-bud adornments. Three dimensional roses are crafted from different materials, from patent leather and latex to recycled plastic bottles. Celebrating love, joy and beauty and its embodiment in the rose, it is united with its torns, shown in multiple sizes and forms. Olivier Rousteing's Spring Summer 2024 collection for Balmain is filled with vibrant colours as well as monotones, where softness, fluidity and sensual curves are paired with sharp Parisian tailoring.

Show Credits

Styling: Charlotte Stockdale & Katie Lyall

Casting: Anita Bitton

Hair: Sam McKnight

Make-up: Isamaya

Production: La Mode En Images

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PFW: LUTZ HUELLE SS24

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PFW: LITKOVSKA SS24