PFW: LITKOVSKA SS24

The LITKOVSKA team introduced an unconventional approach to window displays during the show, symbolizing belief in the rebirth of Ukrainian culture. The picturesque historical glass was adorned with QR codes featuring addresses of streets that were destroyed due to the great Ukrainian war.

Lilia Litkovska, the visionary and creator of LITKOVSKA, is known for her structural silhouettes, precise tailoring and exquisite craftsmanship. Together with her team, she reimagines contemporary design through clean lines and bold sophistication, inspiring brand enthusiasts worldwide.

"Each collection is a reflection of new life, a new beginning. However, beginnings don't always have neat endings; they can be interrupted at the most unexpected moment, in a moment that compels us to pause. The new SS'24 'REBIRTH' collection is a call not to stop, even when this moment may seem imperfect," summarizes Lilia.

The SS24 REBIRTH collection is a profound acknowledgment of the strength of the feminine spirit in challenging times. Amidst the tumultuous thunder of air raid alarms, sirens, and rocket attacks, Lilia continues to create collections that represent the resilience of feminine power. In this way, the masculinity of the designs conveys the fragility of femininity, instilling faith in the midst of chaos.

Models gracefully moved down the runway wearing designs adorned with frozen seeds, symbolizing the Ukrainian identity and heritage frozen in time. REBIRTH serves as the central idea behind the designer's authentic yet urban and powerful message. Through the captivating window displays, attendees were able to feel the pain, strength, and unwavering spirit of the Ukrainian people, and stand in solidarity with them.